COLOR RATES
1/2 Page minimum (in addition to Black & White Rates):
4 Color Process:$1,350
Any One of Standard AAAA Colors, Per Page or Fraction: $800.00
Special Matched Color Other than Standard AAAA Color: $850.00
Bleed: No charge
Metallic Ink: Rate Upon Request
COVER POSITIONS
4 color only/color charge included/non-cancelable 1 Time*
Back Cover: $8,000
Second Cover: $7,500
Third Cover: $7,225
* Contributes To and Earns Frequency Discounts
MARKETPLACE
Four-color advertising at a cost-effective rate. Generate sales leads and build brand awareness by placing your ad in Firehouse*reg;’s Marketplace.
Rates (net)
1X $1,100
3X $1,000
6X $940
12X $900.00
Dimensions: 3-1/2" X 2-1/8" (1/8 page)
We will create your ad! Just send us a 35mm slide, 4X5 transparency or original photo and a 20-40 word description of your product or service.
CLASSIFIED
1 issue: $3.45 per word
3 or more issues: $3.25 per word
6 or more issues: $2.95 per word
12 or more issues: $2.85 per word
CLASSIFIED DISPLAY
1 issue: $295 per issue
3 or more issues: $275 per issue
6 or more issues: $255 per issue
12 or more issues: $245 per issue Color: +50 per additional color. No agency discounts apply to classified advertising
COMMISSION DISCOUNT/PAYMENT
Agency commission is 15% off gross billing allowed to recognized agencies on space or color and position if paid within 30 days.
Commission is not allowed on production charges, classified and classified display, mechanical and insert binding charges.
All rates and charges quoted are to be paid in U.S. dollars.
Terms-Net 30 days. Invoices outstanding over 30 days may be subject to interest charges of 1-1/2% per month.
CONTRACT AND COPY REGULATIONS
Rates are guaranteed only for the specified frequency. Advertising must be inserted within one year of first insertion to earn discounts. Contract frequencies not met may receive a short rate.
The publisher reserves the right to exclude any advertisement which in his opinion does not conform to the standards of the publication. Advertisers and advertising agencies assume liability for all contents of advertisements and responsibility for any claims arising therefrom made against Firehouse® Magazine.
Publisher assumes no liability for errors in key numbers. Only the conditions appearing in the publisher's acceptance of advertising orders are binding upon the publisher. Change of rate announcements made at least two months in advance of issue to be affected. Rate holders not accepted. Cancellations are not accepted after closing date.
Basic Subscription Rate: 1 year $30.00, 2 years $49.97
MAIL ORDER
All products and services sold exclusively by mail. Display advertising rates apply, less 15%.
INTERNET - www.Firehouse.Com
Firehouse® Magazine has jumped into the passing lane on the information super highway with our new website at www.firehouse.com. We’re excited about what the future of the internet holds and we look forward to working with advertisers on maximizing their product exposure through merchandising orpportunities on our website (banner ads, hot links, etc.)
